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Cookie Policy

Effective Date: November 12, 2025

This Cookie Policy explains how Mariner Wealth Advisors, LLC (“Mariner,” “we,” “us” or “our”) uses cookies and similar technologies on our website, marinerwealthadvisors.com (“Site”).

It describes what cookies are, how we use them and how you can manage your preferences.

For more information about how we collect and use personal information, please see our Privacy Policy and California Privacy Policy.

1. What Are Cookies and Similar Technologies

Cookies are small text files stored on your device when you visit a website. They help a site remember your preferences, login status, and actions.

We also use related technologies such as:

  • Web beacons / pixels – small transparent images that help track engagement and conversions;
  • Local storage objects – browser-based storage that speeds page loads and retains settings;
  • ETags – identifiers used for caching and session recognition;
  • Scripts – code that enables interactive features and collects aggregated usage information.

Some cookies are placed by Mariner; others by third-party service providers acting on our behalf. This policy applies to all cookies and similar technologies used on our U.S. website. Non-required cookies load by default in accordance with applicable U.S. opt-out privacy laws.

2. How We Use Cookies

CategoryPurpose
Required CookiesEssential for core functionality such as page navigation, secure log-in and form submissions. Cannot be disabled.
Functional CookiesRemember your preferences and enable features such as embedded media or scheduling tools.
Analytics CookiesHelp us understand how visitors use our site so we can improve performance and content.
Advertising CookiesAllow us and our partners to deliver relevant ads, limit repetition and measure campaign effectiveness. Some may qualify as a “share” of personal information under applicable law. When you visit our site, advertising cookies may collect identifiers such as cookie IDs, IP addresses or details about pages visited to measure campaign effectiveness and personalize ads. Because these identifiers can reasonably be linked to a household or device, this activity may qualify as a ‘share’ under applicable U.S. privacy laws.

3. Third-Party Cookies

Some Functional, Analytics and Advertising cookies are placed by trusted third-party providers, including but not limited to the providers listed below. These third parties may collect information about your activity across different websites to provide analytics or targeted advertising.

ProviderPurposeOpt-Out / Info
Google AnalyticsSite usage analyticsOpt Out
Googles Ads TagAdvertising / analyticsPrivacy Policy
Google Floodlight TagAdvertising / analyticsPrivacy Policy
The Trade Desk Universal PixelAdvertising / analyticsPrivacy Policy
Microsoft UET TagAdvertising / analyticsPrivacy Policy
LinkedIn Insight TagAdvertising / analyticsPrivacy Policy
Meta (Facebook) PixelAdvertising / analyticsPrivacy Policy
HubSpotAdvertising / analyticsPrivacy Policy
Salesforce Marketing CloudAdvertising / analyticsPrivacy Policy 

We encourage you to review each provider’s privacy policy for details about how they handle your data.

4. Your Choices and How to Manage Cookies

Cookies load by default when you visit our Site. You can manage or opt out of non-essential cookies at any time using the following options:

  • Cookie Preferences: Click “DECLINE” when prompted at the bottom of our site. Note, if you have previously clicked “ACCEPT” you will need to clear your cache in order to enable to ability to decline cookies going forward.  This does not allow you to disable required cookies.
  • Do Not Share My Personal Information: Use the Consumer Request Form to opt out of targeted advertising or “sharing” of personal data under applicable law.
  • Browser Controls: Delete or block cookies through your browser settings. Some features may not work properly if you disable certain cookies.

5. Opt-Out Preference Signals (Global Privacy Control)

We recognize and honor browser-based opt-out preference signals, such as the Global Privacy Control (GPC), where required by law. You can learn more about Global Privacy Control and how to enable it in your browser at https://globalprivacycontrol.org.

If your browser sends a valid GPC signal, we treat it as a request to opt out of the sharing of personal information for advertising.

6. U.S. State Privacy Rights

Certain U.S. state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), give residents rights regarding the use of their personal information, including information collected through cookies and similar technologies.

These rights may include the ability to:

  • Opt out of sharing of personal information for targeted advertising;
  • Access or delete personal information collected about you; and
  • Limit the use or disclosure of sensitive personal information.

To exercise your right to opt out of targeted advertising or “sharing” of personal information:

  1. Use the “Consumer Request Form” available in our California Privacy Policy Notice;
  2. Decline cookies when prompted when visiting our site; or
  3. Enable a recognized browser-based opt-out signal, such as the Global Privacy Control (GPC), which we honor as required by applicable law.

If you are a California resident, please review our California Privacy Policy for more information about your rights and how to exercise them.

Residents of other states with similar privacy laws may also use the methods above to make a comparable opt-out request.

7. Data Retention

  • Session cookies expire when you close your browser.
  • Persistent cookies remain until they expire or are deleted (typically from a few days up to two years). Retention periods may vary based on the settings of each third-party provider. Please refer to each provider’s privacy policy for up-to-date information.

8. Changes to This Policy

We may update this cookie policy periodically to reflect changes in law, technology, or our practices.

Any updates will be posted on this page with a revised Effective Date.

9. Contact Us

If you have questions or concerns about this cookie policy, contact us at:

[email protected]

Mariner Wealth Advisors, LLC
5700 W 112th Street, Suite 500
Overland Park, Kansas 66211

Additional Information

For general information about cookies—what they are, how they work and how to manage or delete them through your browser—you can visit [www.allaboutcookies.org](https://www.allaboutcookies.org).

This link is provided for informational purposes only. Mariner is not responsible for the content or availability of external websites.

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